CONSUMER, START UP & SME
Campaign
THE BRAND:
Ethical luxury fashion brand who turn waste materials such as parachute lining, hose pipes and shoe boxes into stunning accessories.
OUR WORK:
We worked with B Corp status and multi award-winning Elvis & Kresse, to raise their profile across national media and position them as leaders in sustainable fashion. The campaign was driven by founder profiles, product placement and influencer engagement.
RESULTS:
One of THPR’s first clients we secured over 20 media hits in three months including coverage in the FT’s How to Spend It (twice), The Metro (double page spread), The Huffington Post and The Daily Express. We also secured regional coverage in The Manchester Evening News, The Liverpool Echo, The South Wales Echo, Coventry Telegraph and Birmingham Mail.