Not on the High Street


‘Not On The High Street’ is the UK’s fastest-growing e-commerce tech startup providing an online marketplace renowned for its unique and artisanal products. Founded in 2006 by Holly Tucker, MBE and Sophie Cornish, MBE, the brand has emerged as a pioneering force in the world of e-commerce by curating an extensive collection of handcrafted, personalised, and one-of-a-kind items. This platform is a launchpad for independent designers, artists, and makers to showcase their creative talents to a global audience. What sets ‘Not On The High Street’ apart is its commitment to offering customers an alternative to mass-produced, cookie-cutter products. Shoppers can explore various categories, from home decor and fashion to jewellery, gifts, and more – all while supporting small businesses and celebrating individual craftsmanship.

  • THPR led executive communications and profiling on behalf of founders Holly Tucker, MBE and Sophie Cornish, MBE.
  • Leading PR around ‘Not On the High Street’s founders best-selling book ‘Shape Up Your Business’.
  • Negotiating PR-led partnerships with Chelsea School of Arts, Transport for London and iconic photographer Terry O’Neill.
  • Coverage achieved in titles ranging from Vogue, LivingETC and The Sunday Times to Bloomberg, Business Insider and Fortune.

Working closely with the business founders – inspirational entrepreneurs Holly and Sophie, ‘Not On The High Street’ became one of the UK’s most recognised media-friendly brands. Nic Forster, MD at Thinking Hat, was Head of PR and Communications for the brand for over 3 years during its fastest period of growth.